Next Oracle BIWA webcast: Managing your Analytics Process in Oracle RaveenSharma, Rich Solari, InforSense Date: Wed March 7, 2007. Time: 11:45 AM EST Web presentation at: https://conference.oracle.com/imtapp/app/cmn_jm_hub.uix?mID=70251559&loginRequired=y&mConfKey=2492 Audio link: 888-967-2253 Audio meeting Id: 534705# Passcode: 334451# The use of analytics in addressing business problems has gained strong momentum in many organizations over the last decade. Typical applications range from customer, supply chain and human resource management, to financial performance and cost management. Benefits of a successful analysis strategy include an improved ability to understand and target high value customer segments, improved marketing effectiveness and sales performance, as well as improved financial performance, credit-scoring and fraud detection. A recent Harvard Business Review article surveyed 32 organizations at various stages in implementing their analytics frameworks. It id...